The return to a new normal is already here, so the time is now to rethink the post-pandemic future. Foresight in this moment calls for a rewrite of the future by both addressing the vulnerabilities that have been presented in the last two years and examining the equitable, sustainable, and enriching opportunities that lie ahead. As part of a multi-part video series, Samsung employees across business areas have been sharing their views on the future of innovation, sustainability, diversity & inclusion, health & well-being, education, design, and customization. And this is their take on connectivity.

Connected living is primed for mass adoption. The technology people wanted became the technology they needed as their homes were transformed into workspaces, educational institutions, fitness clubs, entertainment hubs, telehealth centers, and more. With an accelerating demand for hyperconnectivity, consumers have come to expect a unified, personalized, and anticipatory experience, which can only be achieved when connected devices, data (AI & IoT), and networks (5G) work in perfect harmony.

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Rewriting the Future: Customization

This connected experience is a tall order to fill, and Samsung’s connected innovations are doing just that. Centered around people, their evolving needs, and their passions, Samsung is taking connected living to the next level by designing products that are intelligently connected, work seamlessly together, and understand context so they can fluidly react to the environment. Here’s what our employees have to say about the ways in which Samsung’s integrated portfolio of products and smart home solutions benefit consumers’ daily lives, the role that an open and flexible ecosystem plays in making connectivity a reality, and how 5G will impact connectivity in the next 5-10 years.

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